What We're Watching...
Katz is keeping you on the cutting edge with a listing of industry webinars, events, and sign-up links.
February 15th - Nielsen - Optimizing Your Political Campaigns to Win in 2024. Webinar will feature Nielsen's newest audio report that focuses on helping you optimize your political campaigns to win big in November. You'll learn how to combat declining voter reach, creatively reallocate investments to reach more voters at no extra cost, achieve maximum lift with radio, and more. Register here.
February 21st - Radio Advertising Bureau - RAB-Borrell Benchmark Report. RAB will host Gordon Borrell, Borrell Associates, as findings from the latest annual digital benchmarking report are presented. The report, sponsored by Marketron, addresses digital selling growth in the radio industry. RAB members register here.
February 28th - Radio Advertising Bureau - Radio Works for Political. A live webinar with Steve Passwaiter from Silver Oak Political and Tony Hereau from Nielsen to help sellers prospect the political category. RAB members register here.