What We're Watching...
Katz is keeping you on the cutting edge with a listing of industry webinars, events, and sign-up links.
July 22nd - Borrell - Local Ad Survey Results. This webinar shares results of Borrell's Q2 survey of 1,248 ad buyers and the unveiling of new local-market forecasts for 2025 and 2026. You'll learn what local ad buyers are increasing, how they're measuring ROI, what they see as the most effective forms of advertising, and whether they think free social media is actually working. Register here.
July 23rd - National Retail Federation - 2025 Back-to-School Consumer Trends. This webinar provides an overview of what to expect this back-to-school season, including a deep dive into the latest consumer data and how tariffs are impacting spending. Register here.
July 30th - Radio Advertising Bureau - The Seven Steps Series - Proposals. The "Seven Steps To Selling Success" series of live presentations helps sellers navigate the seven critical steps to making a sale. This session will cover the proposal. RAB members register here.