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    The Hispanic Community Puts Their Trust in Radio

    Sound Answers Hispanic American Trust
    October 7, 2024
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    Home Tech • Brand Lift

    Case Studies Brand Lift Attribution Hispanic American
    March 18, 2021

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    Database of radio markets, stations, ownership, formats and statistics for industry buyers, sellers and planners. Updated daily.

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    In the News

    Spanish-Speaking Brands Drive Success With Hispanic Consumers

    Inside Radio • October 7, 2025

    Research Identifies Radio and Podcasts as Key Drivers of Ad Profit

    Radio Ink • October 6, 2025

    The Future of Radio Advertising Is Interactive – And Already Here

    Radio Ink • October 6, 2025

    Nielsen 3-Minute Rule Impact: Mornings, PM Drive, Weekends Are All Up

    Inside Radio • October 2, 2025

    Beyond Metros: Why Brands Miss Out If They Miss Rural Radio

    Radio Ink • October 2, 2025

    Ownership Rules Modernization Seen As Mission Critical For Radio

    Inside Radio • October 1, 2025

    Urban One Study Quantifies Black Cultural Influence

    Inside Radio • October 1, 2025

    AM/FM Wins The Sports Audio Engagement Race, Wire-to-Wire

    Radio Ink • September 30, 2025

    Edison Underscores AM/FM’s Edge Versus YouTube Music

    Inside Radio • September 30, 2025

    Katz - NFL Radio Broadcasts Outperform Traditional Dayparts In Football Markets

    Inside Audio Marketing • September 26, 2025

    Katz Breaks Down Gen Z’s Choice of Traditional Radio

    Radio Ink • September 26, 2025

    The Pictures Are Better On Radio

    Radio Ink • September 26, 2025

    BIA Forecasts $12.3B In Local Radio Revenue For 2025

    Inside Radio • September 25, 2025

    Nielsen: Radio Reaches 93% of U.S. Hispanics Monthly

    Radio-Online • September 24, 2025

    Audio Emerges As Go-To Channel To Reach Hiring Decision Makers

    Inside Radio • September 23, 2025

    Borrell Survey Says Younger Marketers Turning Up Radio Budgets

    Inside Audio Marketing • September 19, 2025

    Nielsen: Shifting TV Ad Spend to AM/FM Gives Major Reach Lift

    Radio Ink • September 19, 2025

    Nielsen’s Three-Minute Qualifier Boosts AM/FM Listening Across All Demos

    Inside Audio Marketing • September 18, 2025

    U.S. Retail Sales Data Shows Underlying Strength In Ad Market

    Inside Audio Marketing • September 17, 2025

    NFL Radio Coverage Scores Big For Advertisers All Season

    Inside Audio Marketing • September 16, 2025

    Edison: Radio Dominates Despite CarPlay, Android Auto

    Inside Radio • September 11, 2025

    Nielsen Offers World Cup Warm-Up: Hispanic Fans Tune In, Brands Should Too

    Inside Audio Marketing • September 10, 2025

    Audio Planning Guide For Advertisers

    Radio Ink • September 9, 2025

    PwC Ad Outlook: Radio Spend To Hold Steady In 2025; Podcast Investment Strong

    Inside Radio • September 5, 2025

    AdImpact: 2026 Midterm Expected To Be Most Expensive On Record

    Inside Audio Marketing • September 4, 2025

    New Study Shows AM/FM Radio Outperforms Advertiser Perceptions

    Inside Radio • September 3, 2025

    RAB: Radio Drives Website Traffic for Restaurants

    RAB • September 2, 2025

    In First 2026 Outlook, BIA Forecasts OTA and Digital Radio Growth

    Radio Ink • August 29, 2025

    Supply Chain Outlook Puts Radio In Sweet Spot For Retailers

    Radio Ink • August 29, 2025

    Sports Radio Rivals Digital on Conversions, Case Studies Show

    Radio Ink • August 28, 2025

    Survey: Audio Rises As Podcasts, Radio Gain Influence In Fragmented Media Landscape

    Inside Radio • August 27, 2025

    Pew: Radio’s Credibility Shines as Americans Rethink Journalism

    Radio Ink • August 27, 2025

    Report: Radio’s ROI Keeps It at the Center of US Audio Economy

    Radio Ink • August 27, 2025

    Case History: How Injury Law Firm Benefits From Radio Ads

    Inside Radio • August 26, 2025

    After GOP Gains, Democrats Reinvesting in Spanish Radio

    Radio Ink • August 22, 2025

    New Share of Ear Data Fills Gaps in Nielsen’s 3-Minute AQH Jump

    Radio Ink • August 21, 2025

    National Radio Day: The Medium Has Transformed To A Multiplatform Experience

    Inside Radio • August 20, 2025

    Radio’s Powerful Role Among Black Consumers

    RAB • August 19, 2025

    AM/FM Radio Boosted By Media Monitors’ Expansion Of Ad Coverage, Audio Files

    Inside Radio • August 19, 2025

    Small Market Radio Is Finding Strength in Community Roots

    Radio Ink • August 18, 2025

    Audio Ads Meet the Moment With US Spending Habits In Flux

    Radio Ink • August 15, 2025

    Nielsen: Radio’s Reach with Black Audiences Hits 92%

    Radio Ink • August 13, 2025

    Audacy: Sports Audio Home To Most ‘Avid,’ Engaged NFL Fans

    Inside Radio • August 12, 2025

    AM/FM Radio Continues To Dominate In-Car Listening

    Inside Radio • August 12, 2025

    Radio Ads Steer On-the-Road Choices For Fast Food Brands

    Radio Ink • August 11, 2025

    Nielsen To Extend PPM Panel Homes To Nearly Three Years

    Inside Radio • August 8, 2025

    Radio Remains America’s Top Reach Medium Across Demos, Nielsen Finds

    Inside Audio Marketing • August 8, 2025

    Why Audio Advertising Works: Inside the Playbook of Growth-Minded Brands

    Inside Audio Marketing • August 8, 2025

    How Brands Win With Audio Through Authentic Messaging

    Radio Ink • August 6, 2025

    The Vital Role of Local DJs in Radio Advertising

    Strategic Media • August 4, 2025

    Radio Commands the Lion’s Share of Daily Listening

    Inside Audio Marketing • July 31, 2025

    Prime Numbers: Radio Fuels E-Commerce for Amazon and Beyond

    Radio Ink • July 29, 2025

    Radio’s Audience Delivery Shot Up 19% In Spring PPM Survey

    Inside Radio • July 28, 2025

    Note To Brands: Don’t Forget Baby Boomers, Who Spend Significant Time With Radio

    Inside Radio • July 24, 2025

    How Do Americans Spend Their Day with Audio

    Edison Research • July 23, 2025

    Borrell Advertiser Survey Shows Radio Still has a Seat at the Table

    Inside Audio Marketing • July 23, 2025

    For Many Shoppers, Back-To-School Season Is Already Here

    Inside Radio • July 17, 2025

    Katz Analysis: Radio Offers Double ROI, But Marketers Still Missing the Signal

    Radio Ink • July 11, 2025

    Katz: As Commutes Rise, Radio’s In-Car Advantage Grows Stronger

    Inside Radio • July 11, 2025

    Texas Radio Rallies Behind Flood Victims With Relief And Resources

    Inside Radio • July 10, 2025

    Audio: The Ideal Platform For Reaching Passive And Active Job Seekers

    Inside Audio Marketing • July 8, 2025

    A 2025 Radio Halftime Report

    Radio Ink • July 7, 2025

    Beyond the Clicks: Radio’s Quiet Power

    Radio Ink • July 2, 2025

    The State of Radio Sales: Listeners Remain as Do the Value of the Spots

    RAB • July 1, 2025

    Katz Study: Radio Bolsters Major Telecom's Leads, Signups

    Inside Radio • June 30, 2025

    Radio Hall Of Fame 2025 Inductees

    Radio Hall of Fame • June 30, 2025

    Radio Events Drive Real Results With Advertisers And Gen Z

    Radio Ink • June 27, 2025

    New Report Shows Radio's Sweet Spot: Fast Sales And Lasting Brand Impact

    Inside Radio • June 27, 2025

    New Research Shows How Audio 'Cuts Through The Noise'

    Inside Audio Marketing • June 26, 2025

    Audio's Power Grows As Screens Drive New Ad Impact

    Radio Ink • June 26, 2025

    For Gen Z, Music And Audio Is 'Part Of Their Coping Toolkit'

    Inside Radio • June 26, 2025

    Today is Broadcasters Foundation of America Giving Day 2025

    Radio Ink • June 24, 2025

    Radio Can Boost Reach of Auto Buyers, But Dealers Need To Be Known First

    Inside Audio Marketing • June 24, 2025

    Nielsen: Perception Vs. Reality: The Power Of Data-Driven Decisions

    Inside Radio • June 23, 2025

    Study: AM/FM Beats TV, Internet In Reaching Light Media Users

    Radio Ink • June 18, 2025

    The New Older Consumer: Why The 60+ Generation Shouldn't Be Forgotten

    Media Post • June 17, 2025

    Katz: New Analysis Shows Radio's Impact Potential For Hard-to-Reach Audiences

    Inside Radio • June 13, 2025

    Nielsen '3-Minute' Rule Giving Hispanic Radio a Competitive Edge

    Radio Ink • June 13, 2025

    Hispanic Radio's Best Celebrate With 2025 Medallas de Cortez

    Radio Ink • June 12, 2025

    New Study Shows The Power Of Visual Radio Ads

    Inside Radio • June 11, 2025

    How AM/FM Radio Can Help Brands Meet Their ROI Objectives

    Inside Radio • June 10, 2025

    Radio Listeners are Smart Opportunities for Retailers

    RAB • June 10, 2025

    2025 Radio Mercury Award Winners

    RAB • June 6, 2025

    Radio Ads Top TV & Social for Swaying Back-to-School Shoppers

    Radio Ink • June 5, 2025

    Wieser Gives U.S. Advertising Market an Upgrade, Sees 6% Growth in 2025

    Inside Audio Marketing • June 5, 2025

    Agencies Continue to Underestimate AM/FM Radio's Audience Share

    Inside Audio Marketing • June 3, 2025

    'Call Your Congressman' Ad Spending Hits New Record

    Inside Audio Marketing • June 2, 2025

    Here’s How AM/FM’s Increased Reach Enhances Your Media Plan

    Inside Audio Marketing • May 28, 2025

    Cause Marketing on Radio: What’s Working Best

    RAB | Radio Matters Blog • May 27, 2025

    Turn The Radio Up! Memorial Day Weekend Travel Poised For Record

    Inside Audio Marketing • May 23, 2025

    AM/FM Radio Remains Dominant In Evolving In-Car Audio Landscape

    Inside Audio Marketing • May 22, 2025

    Nielsen: As Marketers Chase Performance Media, Radio Delivers

    Radio Ink • May 21, 2025

    Prospecting: What National, Regional Restaurants Are Planning Next

    Inside Radio • May 19, 2025

    Think Different: Post-Pandemic Entrepreneurs Want AM/FM Ads

    Radio Ink • May 16, 2025

    What’s The Average Time Per Day Consumers Listen To All Audio?

    RBR • May 14, 2025

    As Tariffs Disrupt, Radio Ads Offer Stability for Auto Dealers

    Radio Ink • May 12, 2025

    Katz Case Study: Sports Fans And AM/FM Radio Lift Liquor Brand

    Inside Audio Marketing • May 12, 2025

    Katz: Radio-Ad Influenced Consumers Are More Valuable To Brands

    Inside Radio • May 9, 2025

    What Medium's Underused for Movie, Video Advertising? That's Right: AM/FM Radio

    Inside Audio Marketing • May 6, 2025

    BIA Forecasts $12.3B In Local Radio Revenue For 2025

    Radio Ink • September 25, 2025

    The Katz Audio ABCs Initiative

    Marketing Analytics for the Audio Renaissance

    AUDIO ABCS

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